Monday, April 11, 2005

Marketing buzz words for 2005/6

Firebird seems well positioned to take advantage of the marketing buzz words for 2005 and 2006. Hot topics are: OLTP and OLAP in one database (natural for our MGA design); ETL, "extract, transform & load" (easy with external tables) and low need for DBA attention (our hallmark). If marketing checklists are relevant we need to work on our XML features (XML datatype, XQuery).

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